ANYCOLOR licenses Nijisanji fan works only within its own rules

The setup

ANYCOLOR Inc., which operates the NIJISANJI project, publishes its own Guidelines for Secondary Creation, a legal-style document distinct from hololive production's equivalent policy but built around the same idea: fans may build on official characters without asking first, provided they stay inside stated limits. The document has been revised repeatedly since it was first enacted on 17 June 2019 and, as the page states, most recently in May 2025; as retrieved on 16 September 2026 it applies to individuals and informal groups worldwide, with legal entities directed to contact the company separately.

What the documents show

ANYCOLOR defines secondary creation as adding original creativity to a character, not merely copying or lightly recolouring official art, and states copies are across-the-board totally prohibited from resale. The guidelines list five categories of barred expression, including anything the company judges damaging to a talent's reputation, content invoking ideology, religion or politics, and material infringing a third party's rights. A separate clipped-video article requires creators to register with ANYCOLOR's clip-registration form and bars edits misrepresenting what a liver, the company's term for an official streamer, said or did. On sales, the guidelines cap fanzine and derivative-goods activity at hobbyist scale and route three-dimensional items such as garage kits through an event organiser's day-of licensing arrangement, called tojitsu hanken, rather than a blanket permission.

The craft

A creator planning a print run, a convention table or a monetised clip channel needs to check three things this document specifies: whether the output adds real creative content rather than a light edit, whether a registration step applies, and whether the sales volume could read as a business activity, which ANYCOLOR states it evaluates by production volume, price and the product's overall character. Clippers carry a documented obligation many viewers do not see: registering the uploading account in advance, giving the company a channel to request a takedown without further explanation.

Keeping the creator in control

Publishing a derivative work under these guidelines is treated as consent for ANYCOLOR and its designated partners to reuse that work, including turning it into official merchandise after consultation. That is a real trade for a fan creator to weigh, not a footnote: the guidelines protect a fan's ability to create without asking, but they also fold that creation into a licence running the other direction. Comparing this document with hololive production's guidelines line by line, rather than trusting a summary from either fan community, is the only way for a creator active in both fandoms to know which specific rule governs a given project.

• Does the project qualify as original creative work under this document's definition, or would ANYCOLOR read it as a copy?
• If it involves a clip, has the uploading account been registered as the guidelines require?
• If it involves a for-sale three-dimensional item, has the event secured the necessary same-day licensing?

ANYCOLOR's guidelines and hololive production's occupy the same regulatory space with different mechanics, and a creator working across both agencies' fandoms cannot safely assume one document's answer applies to the other.